Are your sustainability offerings driving tangible business growth or just ticking boxes?

Sustainability is a fundamental pillar of strategic success in today’s business landscape. As sustainability initiatives extend across all areas of business – from innovation and product design to sourcing and operations – the challenge remains: how do organisations effectively integrate these initiatives into their commercial strategies?

Many businesses today struggle to connect sustainability with their core business objectives, leading to efforts being disjointed and undervalued. We believe that this gap might hinder sales teams from effectively communicating the value to customers and other stakeholders, which can ultimately lead to missed opportunities for growth and differentiation and a lost opportunity to speed up the shift to a more sustainable tomorrow.

Join us on November 13th in Malmö as we explore how to bridge this disconnect and transform sustainability into a powerful advantage.

We have invited Martin Håkansson, Strategy and EPMO Program Manager, to talk about how Sandvik Coromant has embarked on an ambitious journey to utilise sustainability as a differentiator, including the challenges and barriers they have faced along the way.

Joining the event, you will gain practical insights into:
– How to create powerful value propositions around sustainability that speak to both customers and sales teams
– How to overcome the disconnect between sustainability and commercial goals to drive real business impact
– Some practical strategies on how to help your organisation communicate the tangible benefits of sustainability in a way that fuels growth